The CRM for the age of agents.
Your pipeline, outreach, and analytics: run by AI that does the work.
Demo summary: asked which deals went quiet this month, Limena lists three quiet deals (Helix logistics review the longest at 87 days), then proposes a create_task follow-up for Helix due Friday; after Confirm it is applied and written to the audit log.
Scripted demo · real product UI
Built for small B2B teams who win clients through relationships, not transactions.
- Consultancies
- Agencies
- Studios
- Advisory firms
Wherever every client started as a conversation. Limena is built for how you actually sell.
AI that does the work, not AI that watches it.
Ask in plain English
Find the quiet deals, draft the follow-up, fix the data: ask the way you would ask a colleague.
Review what Limena proposes
The gateEvery write comes back as a proposal first: the exact change, the exact fields. Nothing runs until you confirm.
Approve: it is done, and logged
One click applies the change. Every action Limena takes is written to the audit log.
A complete CRM, with AI woven through it.
Pipeline, contacts, outreach, automations, analytics: not a chatbot bolted onto a database. Everything below is live in the product today.
An assistant that acts, not just answers
The same conversation that answers your questions can move deals, log notes, and build campaigns: each change proposed first, confirmed by you, then applied.
Web research that cites its sources
Limena researches contacts and companies on the open web and proposes fields with citations attached. Anything it cannot source is dropped, never invented. You review before a single field saves.
Demo summary: Limena enriches Sam Pickering from the web. The job title arrives with a cited source and is kept; an uncited field is struck and dropped. You review before anything saves.
If Limena can’t source it, Limena doesn’t write it.
A feed that brings the work to you
Quiet deals, unanswered replies, this afternoon's meeting: Limena watches your pipeline and raises what needs a human, with the context already gathered.
Pipeline that flags its own staleness
Every deal at a glance, and the ones going quiet wear their age on the card, before they slip.
Outreach drafted from real context, sent from your real mailbox
Drafts come from what your CRM actually knows: named signals, not templates. Sending goes through your connected Gmail or Outlook, and replies attribute back to the contact automatically.
Plain English is the interface.
“When a deal sits in Proposal for 14 days, draft a nudge for my review.”
Automations you author by describing them
Limena turns the sentence into a rule you approve, then it runs.
“founder-led firms like Brightconsult”
Search by meaning, not keywords
Semantic search finds the records that match what you meant.
“Reply rate by campaign, last quarter”
Analytics you can just ask for
Questions become charts on your dashboard. No query builder.
Seen enough of the platform? See it on your own data.
Your agents can work here too.
The headline isn’t a metaphor. External agents operate the same capability registry your team uses, over MCP, with scoped keys, and every invocation written to the audit log.
- capability
- create_task
- required_scope
- tasks:write
- rate_zone
- mcp
- mutates
- true
- audit
- every invocation logged
Keys are scoped per capability family, writes are rate-zoned, and the audit log records which key did what. Governance is the registry’s job, not the agent’s goodwill.
Bring your CRM with you.
The reason most firms stay on a CRM they dislike is the move. Limena’s migration wizard makes the move the easy part.
- 01
Upload the export
Take the ZIP your old CRM gives you and drop it in: multiple files, messy headers and all.
- 02
Limena classifies each file
Companies, contacts, deals: detected per file, with you able to override any call.
- 03
Mapping arrives pre-solved
Columns land mapped: alias matching plus AI suggestions for the strays. You confirm before anything imports.
- 04
Relationships arrive intact
Cross-file links are resolved, so deals land attached to their contacts and companies. Anything unresolvable is reported, never invented.
Trust you can verify.
No aspirational badges. These are properties of the code and the database.
AI writes are proposed, not performed
In the app, every AI write arrives as a proposal: the exact change, confirmed by you before it runs.
Everything lands in the audit log
Every mutation (human or AI, in-app or over MCP) is written to an append-only audit log.
Tenant isolation enforced by the database
Row-level security is forced on every tenant table, and production connects as a non-superuser role.
Credentials encrypted per tenant
Integration credentials are encrypted with AES-256-GCM under keys derived per tenant.
Data stored in the UK
Primary data lives in UK regions. AI processing defaults to Anthropic in the US: stated plainly, as our trust portal does.
Your AI, on your terms
Managed AI, bring your own key, or point Limena at a self-hosted model.
Limena Labs Ltd · registered in Scotland, no. SC890201 · 0/2, 17 Cardon Square, Renfrew, PA4 8BY
Read the full trust portalBring your current CRM’s export.Leave with it living in Limena.
A 30-minute walkthrough with the founder, on the live product, not a deck.
Plans from £99 a month plus VAT, your team included. See all plans